The world’s most favourite fashion icon, Kate Moss, has now the new face of Stuart Weitzman shoes. She will officially be showcased as the face of the brand in the global print campaign for spring 2013, photographed by Mario Testino.
A key factor to the Weitzman campaign, she adds to the uniqueness and dynamics of the visual vocabulary. As the brand takes an distinct turn with the “Kate” factor, notice the arty chemistry between the photographer and the subject in the campaign shots. With black & white photography, the imagery highlights the fact that Stuart Weitzmans are the first thing you put on in the morning and the last thing you take off at night.
The international advertising campaign will launch in March in the United States, Italy, France, Canada, Dubai, Germany and Asia.